Frequently Asked Questions
Here are a few questions you may want answered before we talk in person
How does your experience relate to my specific needs?
While my background is mostly in agriculture and biological sciences, I have done work for related industries including health care, food service and education. I'm a quick study, and a versatile writer. Take a look at the samples on this web site. If you don't see something that very closely matches your needs, in terms of content or style, chances are I have what you're looking for on file. Give me a call (530-304-7659) or send me an e-mail
and I'll send additional samples, or we can discuss the possibility of my doing an assignment for you on speculation.
What kinds of projects do you handle?
If you have a need, I am willing to discuss how I can help you. I will do my best and you will get honest answers.
I can't predict how many responses my ad, mailer or literature package will bring to you, and I can't guarantee that your manuscript will be published, but I do stand by my work. I guarantee you will satisfied with the copy you receive from me.
My experience is multifaceted-from news reporting to organizational development consulting, teaching, team training and strategic planning. I'm available as a consultant if you'd like to outsource a project or need a partner. As an accomplished public speaker and meeting facilitator, I'm happy to design ...and even deliver ...presentations on your behalf. And, as a woman-owned business, I'm happy to partner with you for grant applications, etc.
What about calligraphy?
Calligraphy is another way to celebrate the beauty of words. I am largely a self-taught calligrapher, although I have taken a few classes here and there. If you are interested in commissioning a work in calligraphy, give me a call (530-304-7659) or send me an e-mail
and we'll figure out what works for you.
What is your fee?
For any copywriting assignment or corporate project, whether it's an ad, a sales letter, a brochure, a feature article, a presentation or a complete direct-mail package, or ghostwriting a book, just give me a call (530-304-7659) and I'll quote you a price.
How long does it take you to write copy?
Depending on the scope of the project, I like to have at least 2-3 weeks to complete an assignment. That gives me time to edit, revise and polish each word to your satisfaction.
But I know you can't always wait that long. If your job is a rush, just let me know when you need it. If I take on the job, I guarantee you'll have your copy by the deadline.
What happens if I want or need revisions?
Revisions are included in the assignment fee we agree upon. They are part of the writing process. Please note that the revisions included in the initial fee must be made within 30 days of your receipt of the copy and are not based on changes in the assignment after the copy has been submitted.
How do I order your services?
Just give me a call (530-304-7659) or send me an e-mail
and tell me your word-related needs. Be prepared to send me a copy of any current brochures, catalogs, ads, fact sheets or other literature that provides the background information I'll need to write your copy. And if you're just starting out, we'll spend some time on the phone, and you can tell me everything I need to know.
I'll organize everything for you, put the right words together and if I have any questions while I'm working on your copy, I'll just pick up the phone and give you a call.
If you'd like to get together to go over the job in person, we can do that, too. I'm always delighted to meet with my clients in person.
When you give me the go-ahead, I'll write the assignment for you. Remember: your satisfaction is guaranteed.
Why not try my service for your next sales letter, direct mail package, feature article, press release, ad, or brochure? You'll be delighted with the results.
P.S. If you have an immediate need, call me right now at 530-304-7659. There's no charge to discuss your job and give you a cost estimate. And, best of all, there's no obligation to buy.
Lane Therrell
Copywriter
Right Lane Enterprises
P.O. Box 1198-1379
Sacramento, CA 95812
(530) 304 - 7659
lane@rightlanewords
Selected writing samples are available below. Please contact me if you're looking for something that is not listed here - I may have it on file.
What you say and how you say it can have a powerful influence on your return on investment (ROI). The right words really do make a difference. Mark Twain said it best: "The difference between the right word and the almost right word is the difference between lightning and a lightning bug." There is no charge to discuss your needs and develop a cost estimate. Contact me. I look forward to working with you.
